Tuesday, June 28, 2011

Why Conference Giveaways Make Me Queasy

Go to a conference, and get some swag. Register, and you might win an iPad, golf clubs, flat screen TV.

Most of those kinds of prizes probably come from sponsors happy to promote their company or product. I guess that’s okay. But there are gifts that probably don’t. Thousands of footballs to keep the crowd entertained. Shirts shot out of a cannon. Bicycles as door prizes.

What portion of a conference registration goes to the freebies? Is there a big moral difference between that and a lottery ticket?

I ponder this, and then sign up anyway. Maybe I’ll get lucky!

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